Helping women of color w/ cancer thru self advocacy.

Helping women of color w/ cancer thru self advocacy.


Situation: Women of color with cancer were facing disparities in treatment compared to white women, partly due to insurance and other systemic issues, leading to skipped steps in their care process.

Task: The project aimed to create an educational community to empower women of color with cancer by informing them about the standard care they should expect and allowing them to share their experiences and rate their doctors.

Action: Through interviews and development of discussion guidelines, wires, and prototypes, we partnered with Salesforce to transform an email and Excel-based process into a streamlined Salesforce community hub.

Result: This initiative significantly expanded the community by 162% in the first year, enhancing education about cancer care standards and providing valuable feedback for improving doctor-patient interactions.


Product Purpose
Lead the Experience Design for the first digital resource uniquely designed for Black women with breast cancer navigating bias in healthcare.
Contributions
Defined the User Goals and Requirements
Interviewed users
Refined the process with the founder
Done in partnership with Salesforce Community & Service Cloud

Contributions
• Contributions
Defined the User Goals and Requirements
Interviewed users
Refined the process with the founder
Done in partnership with Salesforce Community & Service Cloud
Interviewed users
Refined the process with the founder
Done in partnership with Salesforce Community & Service Cloud

Product Purpose
Lead the Experience Design for the first digital resource uniquely designed for Black women with breast cancer navigating bias in healthcare.
Contributions
Defined the User Goals and Requirements
Interviewed users
Refined the process with the founder
Done in partnership with Salesforce Community & Service Cloud

Contributions
• Contributions
Defined the User Goals and Requirements
Interviewed users
Refined the process with the founder
Done in partnership with Salesforce Community & Service Cloud
Interviewed users
Refined the process with the founder
Done in partnership with Salesforce Community & Service Cloud

23%

Reduction in sales call prep

5 to 1

Consolidated steps in documentation tasks

100%

Increase in
knowledge transfer

23%

Reduction in sales call prep

5 to 1

Consolidated steps in documentation tasks

100%

Increase in
knowledge transfer

23%

Reduction in sales call prep

5 to 1

Consolidated steps in documentation tasks

100%

Increase in
knowledge transfer

Add Sections or Complete Pages

Add Sections or Complete Pages

Add Sections or Complete Pages

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Understanding our users & coaches.

Interviews and Contextual task analysis help define a profile. One thats goal is to define the apps core purpose.

Digitaling a analog process

How do you take mspmething that was done is excel and give it superpowers?

Copy Paste from Figma

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Start with Site Templates

Browse dozens of professionally designed templates. Click, duplicate, customize.

The most import part of designing for VUI is understanding how people request something, their intent and mapping all the different ways they as a person can chose to make said request

  • One of the main principals of designing for Voice is the communication is always user request and application response.

  • The design must also cleanly remind a user of the options they have along the path of use. There is no visual navigation to direct them.

The most import part of designing for VUI is understanding how people request something, their intent and mapping all the different ways they as a person can chose to make said request

  • One of the main principals of designing for Voice is the communication is always user request and application response.

  • The design must also cleanly remind a user of the options they have along the path of use. There is no visual navigation to direct them.

Flow chars, User Journeys and Sitemaps help teams in the creation and strategy for Application and website design. They help align teams with a vision of what options different users can take. And hopefully aid in the reduction of friction a users has on their way to task completion and/or answer seeking.

Flow chars, User Journeys and Sitemaps help teams in the creation and strategy for Application and website design. They help align teams with a vision of what options different users can take. And hopefully aid in the reduction of friction a users has on their way to task completion and/or answer seeking.

Projects

Other works

Projects

Other works

Projects

Other works

Years of experience to create unique design in agile and fast manner

Branding

Design

This way, we can cut out all the project management and focus just on the design processes

Video & Web

Strategy

Design

Let's Discuss your project today!

NJ 201-921-4936

Available for work: UX Design, Engagement Strategy, Prototypes, User-First Design, Strategy, Pitch Decks, AI Creativity and Augmentation, Facilitation, Collaboration. Reach out to me today to elevate your UX and Product Design strategy.

Office

New Jersey

205 Fairview Ave., Westwood, NJ

(201) 921-4936

Socials

Let's Discuss your project today!

NJ 201-921-4936

Available for work: UX Design, Engagement Strategy, Prototypes, User-First Design, Strategy, Pitch Decks, AI Creativity and Augmentation, Facilitation, Collaboration. Reach out to me today to elevate your UX and Product Design strategy.

Office

New Jersey

205 Fairview Ave., Westwood, NJ

(201) 921-4936

Socials

Let's Discuss your project today!

NJ 201-921-4936

Available for work: UX Design, Engagement Strategy, Prototypes, User-First Design, Strategy, Pitch Decks, AI Creativity and Augmentation, Facilitation, Collaboration. Reach out to me today to elevate your UX and Product Design strategy.

Office

New York / New Jersey

205 Fairview Ave., Westwood, NJ

(201) 921-4936

Socials

© 2008 / 2023 Shawn M. Capizzi

© 2008 / 2023 Shawn M. Capizzi

© 2008 / 2023 Shawn M. Capizzi